Public Relations Services

The agency is seeking a vendor to provide comprehensive public relations services over a three-year contract period. The primary objective involves developing and implementing an annual strategic media relations plan to determine key focuses for destination pitching and promotion. The scope includes maintaining updated media lists, fulfilling reactive and proactive media leads, and highlighting destination offerings through press trips and media experiences. The selected provider must plan and execute media missions in priority markets and facilitate out-of-market consumer promotional events to heighten brand awareness. Account management duties require regular client calls, strategic counsel on story ideas, and day-to-day communication with journalists. The agency requires the development of specific goals and measurements to define the impact of editorial and promotional coverage. The vendor must provide media monitoring software and ensure the agency has on-demand login access to view reporting and analytics. Eligibility is restricted to onshore United States organizations, and all work will be performed offsite. Proposals must be submitted digitally via email or an online portal, and the agency is currently soliciting budget proposals for these services. All questions regarding this opportunity must be submitted no later than June 5, 2026.