Marketing Consulting Services
- Client
- New Jersey
- RFP Number
- MRB-54866
- Posted
- —
- Category
- Marketing and Branding
- Budget
- Looking for Proposal
- NAICS
- —
- Set-aside
- —
- Contact
- —
Description
AI GeneratedThe county is seeking a vendor to provide comprehensive marketing consulting services to position the county as resident-friendly and educate the public about available services. The selected partner will assist in developing an overall marketing plan across all marketing and advertising platforms. The scope of work spans five key areas: marketing plan development, graphic design, digital media, sponsorship branding, and videography and photography management. For graphic design and advertising, the county requires the creation of television, radio, print, and digital ads, alongside the recommendation and implementation of advertising strategies and media buy negotiations. This area also covers the design, printing, logistics, and planning of outdoor signage, automotive wrapping, parade floats, outdoor activations, and other large-scale marketing. Digital media responsibilities include researching content, writing and editing copy for weekly and monthly digital newsletters, managing mobile applications, and providing on-site social media coverage at occasional evening and weekend events. Sponsorship branding services will involve the logistics, planning, and facilitation of sponsored events, website development, video production, and the printing and mailing of marketing materials. The county also requires consultation and management assistance for the department of events and community outreach on approved videography and photography projects. To be eligible for this opportunity, the vendor must be based onshore in the United States and perform the work onsite. The county is requesting proposals to determine the budget for this initiative. The resulting contract will cover a performance period of three years. Interested parties must submit all questions no later than June 12, 2026, and final responses may be submitted digitally via email or through an online portal.
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