Advertising and Sponsorship Management Services

The issuing agency is seeking a qualified partner to establish an exclusive advertising and sponsorship management arrangement focused on revenue generation, operational capability, and innovative approaches to airport advertising. The agency needs to solve the challenge of maximizing revenue and efficiency by outsourcing the marketing, administration, coordination, production, installation, maintenance, billing, and management of its airport advertising opportunities. The selected partner must actively market available inventory, secure advertisers, and maintain strong client relationships through ongoing communication. The scope of work covers the coordination of advertising production, installation, scheduling, and digital content rotation to ensure all placements remain current, functional, and effectively utilized. The agency requires a revenue-sharing arrangement and invites proponents to propose a commercially viable operating model, including the contract term, reporting structure, and opportunities for enhancement or expansion of the existing advertising program. Performance of the work will take place offsite. Eligibility is restricted to onshore organizations based in Canada. The agency is looking for proposals to determine the budget and financial structure of the agreement. Bidders must submit all questions no later than June 22, 2026, and may attend a non-mandatory site visit scheduled for June 16, 2026. Responses must be submitted digitally via email or online.