Adult Opioid Overdose Prevention and Recovery Social Media Initiative Services

The buyer seeks a vendor to design, implement, and evaluate an adult opioid overdose prevention, treatment, and recovery social media campaign targeting the general population and select special populations, including the unhoused community. The vendor must provide a ready-made campaign featuring evidence-based messaging and validated content that demonstrates prior success in knowledge gain or behavior change. Scope requirements include creating a platform-specific strategy for Facebook, Instagram, YouTube, and other channels, delivering a content calendar with a posting cadence, and offering recommendations or a management plan for paid media placement, audience targeting, and optimization. Only USA organizations may apply, and the vendor will perform all work offsite. Bidders must submit proposals digitally via email or online. The buyer seeks proposals for the budget and requires all questions by September 10, 2026.