Tuition Assistance Management Service

The government authority located in Adelphi, Maryland is seeking a vendor to provide a tuition assistance management service to support its mission of expanding access to high-quality, affordable education for working adults nationally. The agency is trying to reduce student reliance on loans by maximizing employer-sponsored tuition benefits and enabling payment models that minimize upfront costs for working learners. Additionally, the authority wants to lower marketing expenditures for student recruitment by leveraging employer partnerships, allowing for reinvestment in tuition affordability, student support, career services, and academic innovation. The scope of work covers employer engagement, partnership development, and the provision of a payment and technology platform. The selected vendor must also provide marketing and collateral support, a learning marketplace, employer-facing services, and student engagement and support. Furthermore, the project requires the vendor to facilitate introductions, provide visibility support, drive high-quality student enrollment, and support prospective students throughout their educational journey through advising and tuition assistance services. Finally, the agency expects the service to help employers build workforce education programs by connecting them to academic offerings and aligning learning pathways to employer talent needs. Eligible bidders must be onshore organizations located in the United States. The agency requires all performance of the work to take place offsite. Bidders must submit any questions regarding this opportunity no later than June 5, 2026. The agency is looking for proposals to determine the budget and financial structure for this initiative.