FIFA Destination Marketing Grants Service

The issuing agency is seeking a vendor to provide FIFA destination marketing grants services. This initiative aims to increase statewide participation in the FIFA World Cup 2026 while advancing long-term tourism recovery and economic resilience. The selected vendor will manage and provide competitive grants to eligible applicants to support destination planning, tourism readiness, community activation, and visitor engagement initiatives. The project addresses the need to increase visitor engagement and tourism spending across communities during the FIFA 2026 event. The agency wants to support community readiness for large-scale international and national tourism events and promote regional travel beyond primary host locations. Additionally, the project aims to highlight cultural, historic, outdoor, and community assets, enabling communities to showcase local culture and placemaking through events, marketing, and programming. The scope of work focuses on advancing tourism recovery efforts by driving visitor spending, supporting tourism-related employment, and strengthening economic activity across the state. The agency is also looking for tourism strategies that expand access to economic opportunities for rural, underserved, and historically underrepresented communities beyond the FIFA 2026 period. Performance of the requested work will take place offsite. Only onshore organizations based in the United States are eligible to bid on this opportunity. Bidders may submit their responses digitally via email or through an online portal. The agency has not disclosed a specific budget and is looking for proposals to determine the cost. The agency has scheduled a conference for June 23, 2026. Bidders must submit all questions regarding this opportunity no later than June 10, 2026.