Website Management, Digital Marketing and Communications Agency Service Using WordPress CMS

The issuing agency is seeking a credible agency to migrate, manage, and maintain its existing WordPress-based website. The agency needs this website to remain fully compatible with mobile devices, web browsers, and social media platforms. The selected partner must provide comprehensive digital strategy, website management, and digital marketing services. The scope of work covers search engine optimization, search engine marketing, social media optimization, and online fundraising. The agency requires the implementation of donor acquisition campaigns, landing pages optimized for donations, email journeys, and WhatsApp API integration. The chosen provider must also deliver monthly campaign creative packs, manage Meta and Google advertisements, and package case studies specifically for fundraising campaigns. The agency also requires public relations services on a consultancy basis. This public relations scope includes media relations, crisis and reputation management, thought leadership, campaign public relations, and generative engine visibility. Eligible organizations must be onshore entities based in India. The agency expects the performance of all work to occur offsite. The agency has not disclosed a specific budget and is currently looking for proposals to determine the cost.