GLOBAL - Sustainability Promotion Campaign Service

The issuing agency is seeking a vendor to provide a global sustainability promotion campaign service. The agency wants to increase consumer and industry awareness of a skincare product's ability to reduce wrinkles and improve skin health while simultaneously promoting its sustainability attributes. This campaign will target a leading skincare market to engage stakeholders and consumers with these core messages. The scope of work requires the vendor to manage the scheduling, coordination, and contract management for video content development and production. The vendor must produce main videos, short-form videos derived from the main content, graphics, information cards, and final videos containing both English and Japanese subtitles. The agency requires these videos to be uploaded through YouTube and Instagram, which must include collaborative Instagram postings. The vendor must also develop and manage social media challenges and fan-engagement activities. This task involves producing promotional content to encourage consumer participation, developing challenge concepts and participation guidelines, and distributing campaign cooking boxes to challenge participants. Additionally, the vendor must handle media promotion by publishing online articles related to the campaign and the participating artists. The agency is accepting proposals from vendors worldwide, as the eligibility is global. The selected vendor will perform all work offsite. Bidders must submit their responses digitally via email or through an online portal. The agency has not disclosed a set budget and is looking for cost proposals within the bids.