Website Customer Satisfaction Data Collection and Analysis Service

The government authority located in Suitland, Maryland, is seeking a vendor to provide website customer satisfaction data collection and analysis services. The agency needs to measure user satisfaction, clean the collected feedback, and evaluate the usability of its website. This project aims to solve the challenge of gathering and analyzing high-quality, valid user feedback to improve the digital experience. The scope of work covers designing a customized data collection instrument containing both closed and open-ended questions. The selected vendor must develop a sample plan and provide the necessary code to be placed on the website to capture at least 25,000 online survey responses per year. Additionally, the project requires data modeling, data cleaning to eliminate spam and bot responses, and a usability audit review of ten key pages and four primary use cases using industry-standard heuristics. Only onshore organizations based in the United States are eligible to compete for this contract. All work must be performed offsite, away from the agency facility. Bidders must submit their proposals digitally via email or through the designated online portal, and the agency is currently looking for proposals to determine the budget.