Economic Transformation Action Plan and Branding Initiative Service

The Eastern Ontario region is seeking a qualified Canadian organization to develop an economic transformation action plan and branding initiative. The agency requires a practical and actionable framework to guide decision-making, align partners, and support investment across the region. This initiative covers key sectors including advanced manufacturing, agri-food systems, strategic port locations, tourism, nuclear technology, natural resources, national defence, and emerging innovation sectors. The project consists of two distinct phases to solve the region's need for a stronger economic and market presence. The first phase, Part A, establishes the strategic and analytical foundation through a rigorous, evidence-based economic assessment of regional competitiveness, constraints, and growth opportunities. This phase requires the application of location quotient analysis and related economic tools to identify sector specialization and distinguish between well-established, emerging, and strategically repositioned sectors. The provisional second phase, Part B, translates the economic strategy and value proposition into a cohesive regional narrative and marketplace brand. The agency requires a branding strategy that communicates regional strengths to investors, businesses, and talent while complementing rather than competing with local branding efforts. The intent of this phase is to create alignment and amplification of the regional identity across the marketplace. Eligibility is strictly limited to onshore Canadian organizations. The agency requires all work to be performed offsite, and bidders must submit their proposals digitally via email or online. The agency is looking for budget proposals from bidders to determine the cost of the project. Bidders must submit all questions regarding this opportunity no later than July 10, 2026.