Water Park Management and Marketing Services

The Sebastian County and City of Fort Smith Joint Enterprise Board is seeking a qualified vendor to provide comprehensive management and marketing services for Parrot Island Water Park. The agency requires a manager to oversee all aspects of the park's operations beginning with the 2027 calendar year. This initiative aims to secure professional oversight to ensure the park is marketed effectively, operated safely, and managed efficiently on a day-to-day basis. The selected vendor must deliver a complete marketing strategy and plan, a business plan, an operating strategy, and an operating budget. The scope of work also covers management and staff recruitment, interviewing, hiring, placement, and staff training. Additionally, the manager must establish policies and procedures, monitor and control budgets and expenses, provide twenty-four-hour daily supervision, and perform risk management and assessment. Only organizations based in the United States are eligible to submit proposals for this opportunity. The agency expects the performance of the requested work to take place offsite. The agency has not disclosed a specific budget and is looking for cost proposals from interested bidders. All clarifying questions regarding this procurement must be submitted to the agency no later than July 20, 2026. The agency will evaluate proposals based on the submitted business plans, operating strategies, and marketing approaches. Bidders must align their submissions with the 2027 calendar year start date.