GLOBAL - Marketing, Communications and Branding Consultant Service

The organization is seeking a consultant to provide marketing, communications, and branding services. The agency needs a three-year marketing plan to map out a strategy that tells the story of the organization, its programs, its staff, and its collaborators. This strategy must communicate what these entities offer to the nursing profession, the public, and policymakers. To inform the plan, the selected consultant must conduct interviews and gather information from Health Impact leadership, staff, board members, and selected stakeholders. The scope of work requires developing public relations strategies and identifying the most effective messages, strategies, and media to reach target audiences. The agency also requires campaigns to increase awareness of and participation in select programs based on the marketing plan recommendations. The project covers an assessment of the existing brand and an evaluation of the viability and need for changing the organization's name. The selected consultant must identify key partners to help spread the organization's message and reach desired audiences. Additionally, the scope includes identifying tactics to spread awareness of the organization and its programs, informing the public of specific events, and identifying social media and email marketing strategies with best practices for digital content creation. Bidders worldwide are eligible to submit proposals for this opportunity. The agency requires the performance of all work to be completed offsite. Bidders must submit their responses digitally via email or online, and the agency is currently looking for proposals to determine the budget. All questions regarding this opportunity must be submitted no later than July 13, 2026.