Kenya - Design and Implement an Awareness, Behaviour Change and Market Activation Campaign Service

The buyer seeks a Kenya-based vendor to design, test, implement, and evaluate an evidence-led awareness, behavior change, and market activation campaign for solar-powered cold storage solutions. The selected vendor must combine behavioral insight, creative development, strategic media planning, partner mobilization, and performance measurement to increase informed awareness, trust, uptake, and sustained use of quality-assured systems. Required deliverables include innovative media-first concepts, direct media placement, bulk media purchasing with competitive pricing, and daily media support across television, radio, and digital channels. The vendor must provide demographic and regional audience data, outline a media monitoring and reporting structure with success metrics, and deliver robust account management to maximize audience reach efficiently offsite. Eligibility is restricted exclusively to onshore Kenyan organizations. The buyer requests proposal submissions to determine the project budget. The provided text contains no key-date or evaluation details.