Enrolment Market and Systems Assessment Services

The government authority in Des Moines, IA requires a vendor to deliver enrolment market and systems assessment services. The buyer seeks an objective assessment of factors that influence enrolment decisions, requiring the vendor to identify issues across marketing, customer service, technology, enrolment processes, school experiences, communications, reputation, and other factors. The scope covers enrolment data and opportunity analysis focusing on enrolment trends, entry and exit points, and grade-level and programmatic patterns. Additionally, the vendor must assess the enrolment journey by evaluating the family experience from initial awareness through enrolment, onboarding, and school experience. The vendor will also evaluate enrolment systems and processes, including enrolment technology, forms and documentation, enrolment-related web content, school discovery tools, and customer service channels. Eligible vendors must be US organizations, and the vendor will perform the work offsite. Bidders may submit responses digitally via email or online, and the buyer is looking for proposals regarding the budget. Vendors must submit all questions no later than September 16, 2026.