Audience Analysis Services

The buyer requires audience analysis services to inform strategic planning, public diplomacy engagements, and communications for a government authority located in Washington, DC. The buyer needs the contractor to develop sampling designs and survey methodologies, program electronic data collection forms, and supply interviewers and field supervisors. Scope requirements include implementing face-to-face, nationally representative Computer-Assisted Personal Interviews (CAPI), conducting a complementary Computer-Assisted Telephone Interviewing (CATI) component, executing four Focus Group Discussions, maintaining fieldwork quality control, cleaning data, constructing a finalized weighted statistical database, and preparing cross-tabulations. The buyer limits eligibility strictly to onshore USA organizations. The contractor must perform all work offsite at its own office premises. For the budget, the buyer is actively looking for proposals. The provided text contains no specific evaluation criteria or key-date details.