Media Buying and Campaign Development Services

The buyer seeks a contractor to provide media buying and campaign development services. For each campaign, the contractor must analyze demographics to select target audiences, recommend media approaches, guide campaign scopes, and execute media buys across radio, television, publication space, outdoor space, and other necessary media. The contractor must coordinate layout and design formatting, printing, and distribution of materials. Additionally, while the agency typically creates artwork, the contractor must develop creative materials and artwork upon request at the agency's sole discretion, coordinating the purchase, development, production, printing, and distribution for those campaigns. Eligible vendors must be onshore within the USA only, and work performance will occur onsite. Bidders may submit responses digitally through email or online. The buyer is looking for proposals regarding the budget, and the source text provides no specific evaluation criteria or key dates.