Experiential Marketing Services

The buyer seeks experiential marketing services to plan and execute consumer-facing marketing programs and food sampling at grocery stores, farmers' markets, fairs, and other locations where local food is sold. These events promote food consumption, require balanced province-wide store activations including rural and northern areas, and may feature high-traffic, multi-day events such as the London Fair, Royal Winter Fair, Canadian National Exhibition, and International Plowing Match. Additionally, the contractor must design, print, and coordinate the distribution of recipe cards or booklets, signage, and other promotional materials for sampling locations. Eligibility is restricted to onshore Canadian organizations, and vendors perform the work offsite. The buyer requires a proposal for the budget and accepts digital submissions via email or online. The provided text omits specific evaluation criteria and key dates.