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Farmers Market Services

CaliforniaCaliforniaDue Thursday, July 9, 2026
Client
California
RFP Number
MRB-54570
Posted
5/15/2026
Category
Marketing and Branding
Budget
Looking for Proposals
NAICS
Set-aside
Contact

Description

AI Generated

The City is seeking a vendor to provide comprehensive farmers market services, covering all aspects of planning, logistics, vendor recruitment, compliance, marketing, on-site management, and community engagement. The agency needs to solve the challenge of attracting residents, businesses, and regional visitors to the market while supporting foot traffic to the nearby commercial district. The project covers developing a marketing strategy, creating and distributing promotional materials across digital, print, and social media platforms, and collaborating with local businesses for cross-promotion. The scope of work also requires the vendor to recruit and retain a diverse mix of certified farmers, food vendors, artisan vendors, and community partners, with priority space established for local vendors. The selected vendor must verify all required certifications, permits, insurance, and business documentation for each participant. Additionally, the vendor must develop and enforce market-day protocols, establish a transparent vendor fee structure subject to City review, and organize community-focused programming such as live music, cultural demonstrations, health workshops, and children's activities. Bidders must be onshore organizations based solely in the United States to be eligible for this opportunity. The agency requires the performance of the planning and administrative work to be conducted offsite at the vendor's own office location. The City is looking for proposals to determine the budget and has set the deadline for all questions to be submitted no later than June 22, 2026.

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