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Athletics Apparel and Brand Sponsor Service

CaliforniaCalifornia, USADue Monday, July 13, 2026
Client
California
RFP Number
MRB-54902
Posted
Category
Marketing and Branding
Budget
Looking for Proposals
NAICS
Set-aside
Contact

Description

AI Generated

The University is seeking a supplier to provide athletics apparel and brand sponsor services to support its athletic programs. The agency needs high-quality, competition-grade athletic apparel, including uniforms, jerseys, shorts, pants, footwear, hats, and complementary gear such as practice apparel, branded non-game apparel, gym bags, and backpacks. To ensure authentic representation of the supplier brand, the selected partner must provide the University with applicable brand marks, materials, digital assets, print collateral, guidance, and brand standards. The scope of work also requires the supplier to offer social media and digital marketing support related to product launches and brand storytelling. The agency is looking for activations, promotions, and other suggested means of brand promotion, as well as co-branding opportunities to support brand recognition and value. Performance of the work will take place either onsite or offsite depending on the specific service requirements. Eligible bidders must be onshore organizations based solely in the United States. The agency is currently looking for proposals and has not disclosed a specific budget for this opportunity. Interested parties must attend a pre-proposal meeting scheduled for June 18, 2026, and must submit all questions regarding the solicitation no later than June 26, 2026.

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