Japanese Retail Food Marketing Service

The agency is seeking a vendor to provide Japanese retail food marketing services. The selected contractor must develop a communication plan that effectively and efficiently utilizes owned, paid, and earned media. This plan must intertwine all actions and events in alignment with the customer journey of the target consumers. The scope of work requires the planning, preparation, and implementation of a marketing campaign. The contractor must design and execute the most effective campaign to achieve the objectives and marketing key performance indicators based on reference material separately presented by the agency. Participating retailers must demonstrate strong cooperation with the campaign, maintain prompt and responsive communication with the project team, and actively support and promote Japanese food. Eligibility for this opportunity is worldwide. The agency requires the performance of the work to be conducted offsite. Bidders must submit their responses digitally via email or online, and the agency is looking for proposals to determine the budget.