Public Relations and Marketing Service
- Client
- Alaska
- RFP Number
- MRB-54843
- Posted
- —
- Category
- Marketing and Branding
- Budget
- Up to 535,000 USD
- NAICS
- —
- Set-aside
- —
- Contact
- —
Description
AI GeneratedThe agency is seeking a contractor to provide comprehensive public relations and marketing services to support its mission, statutory responsibilities, strategic priorities, and beneficiary needs. The selected partner will develop a Trust-wide communications strategy, advise on messaging for key initiatives, and establish performance metrics for outreach efforts. The scope of work requires skills to comprehend and augment strategic communications plans, as well as suggest and deploy tactical communications using a combination of paid, earned, and social media. The project covers media relations, crisis communications, campaign planning, content development, and graphic design. Specific tasks include drafting press materials, maintaining media lists, providing media training, and offering rapid response support for emerging issues. The agency also requires the development of creative concepts for statewide and regional campaigns, website content updates, social media strategy, video storytelling, and high-quality design products such as annual reports and brand-consistent templates. Bidders must be onshore organizations based in the United States to be eligible for this opportunity. The contractor will perform all work offsite over a contract period of three years. The agency allows digital submission of proposals via email or an online portal. The agency has signaled a budget of up to 535,000 USD for these services. Interested parties must attend a pre-bid meeting scheduled for June 5, 2026. The agency will evaluate proposals based on the bidder's ability to deliver the requested strategic communications, media relations, campaign management, and creative design services.
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