Communications, Media and Marketing Services

The agency is seeking a vendor to provide communications, media, and marketing services to promote understanding of community impact and the effective use of public funds. The initiative, which is voter-approved, aims to expand access to affordable, high-quality childcare and out-of-school-time programs while raising awareness of careers, training, and job opportunities in these sectors. The selected vendor must conduct a communications audit, review existing county messaging and branding, identify gaps, and develop a tailored messaging framework. The scope of work requires the vendor to provide strategic marketing advice, conduct market research, and develop annual marketing and advertising plans, including media planning and placement for social media and streaming ads. The agency requires a measurement program with performance metrics, targets, and benchmarks to track campaign success, alongside outreach to secure local television and radio segments. Additionally, the vendor must collaborate with county staff to design and copyright digital ads, provide digital and content strategy advice, and generate analytics reports tracking impressions and conversions. Bidders must be onshore organizations based in the United States, and the performance of the work must take place onsite. The agency is looking for proposals to determine the budget, and the resulting contract will span a one-year period. Interested parties must submit their responses digitally via email or online. The agency will host a pre-bid conference on June 18, 2026. Bidders must submit all questions regarding this opportunity no later than June 29, 2026.