Marketing Communications Consulting Services
- Client
- California
- RFP Number
- MRB-55260
- Posted
- —
- Category
- Marketing and Branding
- Budget
- Looking for Proposals
- NAICS
- —
- Set-aside
- small businesses, data centers) and develop tailored outreach strategies for each group
- Contact
- —
Description
AI GeneratedThe agency is seeking marketing communications consulting services to promote clean energy programs, services, and initiatives. The selected vendor will provide marketing, advertising, and public relations services to drive participation in building and transportation electrification programs. The project aims to overcome barriers to adoption for residential and commercial customers by emphasizing affordability, energy savings, comfort, and environmental benefits. The scope of work covers developing comprehensive marketing strategies, conducting audience segmentation, and mapping customer journeys. The selected vendor will design and produce branded creative assets across digital, print, and multimedia channels, ensuring consistency with brand guidelines. Additionally, the project requires creating and executing culturally relevant, multilingual outreach plans and integrated media campaigns for priority language groups, including Spanish, Vietnamese, and Chinese. The agency requires the work to be performed offsite by an onshore organization based in the United States. Bidders must submit all questions regarding this opportunity no later than June 29, 2026. Proposals must be submitted digitally via email or online, and the agency is currently looking for proposals to establish the budget.
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