Marketing Services
- Client
- Texas
- RFP Number
- MRB-55298
- Posted
- —
- Category
- Marketing and Branding
- Budget
- Looking for Proposal
- NAICS
- —
- Set-aside
- —
- Contact
- —
Description
AI GeneratedThe issuing agency is seeking a vendor to propose, develop, and execute public awareness campaigns. This initiative aims to solve the agency's need for strategic planning, production and implementation of outreach materials, distribution strategies, and methods for measuring campaign effectiveness. The scope of work covers research-based media placement and purchasing services across television, radio, print, Internet, mobile, and out-of-home platforms. The project requires monitoring of media buys and metrics-based measurement of effectiveness. The agency requires all mobile apps to be provided as a hosted and supported platform as a service. Videos hosted within the respective department websites must meet the department's video standards, and videos posted on campaign websites must be accessible. The selected vendor must provide copywriting appropriate for various media, including print, websites, e-mails, video scripts, banners, and brochures. The agency may also request Spanish, Vietnamese, and other translation services. Additional requirements include mobile app and website development and maintenance, as well as print advertising in newspapers and magazines. Eligible bidders must be onshore organizations based in the United States. The agency requires the performance of the work to be conducted offsite. Bidders must submit their responses digitally via email or online, and the agency is looking for proposals to determine the budget. The contract period will run for one year. The agency will hold a pre-bid meeting on June 30, 2026. Bidders must submit all questions no later than July 2, 2026.
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