Marketing and Branding Service

The issuing agency is seeking a qualified consultant to provide comprehensive marketing and branding services to increase public awareness of its programs and services. The agency needs a comprehensive marketing and branding plan, along with ongoing advisory support to ensure brand consistency across all communications. The selected partner will develop a digital ecosystem focused on user experience, accessibility, and engagement, while recommending website enhancements and evaluating mobile application opportunities. The scope of work covers branding and graphic identity development, including the creation of logos, typography, color palettes, and design standards. The project also requires advertising and visual communications strategies for print, digital, and environmental media, such as signage and vehicle graphics. Additionally, the agency requires an integrated advertising strategy across owned, earned, and paid media, alongside public relations and collaborative marketing efforts. Only organizations based in the United States are eligible to bid on this opportunity. The agency will allow the selected vendor to perform the work either onsite or offsite. Bidders must submit all questions regarding this procurement no later than July 01, 2026, and the agency is currently looking for proposals to determine the budget.