Social Media Strategy and Management Services

The department is seeking a vendor to provide social media strategy, management, and coaching services to enhance its digital presence. The agency aims to improve public health messaging reach, strengthen community engagement across platforms, and optimize its Meta profiles. The selected partner will develop a monthly content strategy, create and schedule two posts per week, and write search engine optimized captions for each post. The scope of work covers visual editing, including basic reel editing and completing final graphic assets in Canva using raw content provided by the county. The agency requires content scheduling via Meta Business Suite, an initial full profile optimization for both platforms, and a monthly twenty-minute strategy call. Additionally, the vendor must deliver a monthly analytics report summarizing performance and recommendations, alongside a content and marketing strategy framework. Eligible bidders must be onshore organizations based in the United States. The agency allows the work to be performed either onsite or offsite, and bidders can submit their responses digitally via email or online. The budget for this project is up to 12,000.00 USD. Bidders must submit all questions no later than July 16, 2026.