Social Marketing Campaign Service - Budget - Up to 54,850 USD

The agency is seeking a vendor to provide a social marketing campaign service for suicide prevention month in September 2026. The selected partner will develop creative assets, plan and procure advertising spots, conduct qualitative message testing within target audiences, and analyze and report on campaign performance. The project aims to deploy a one-month campaign following a structured media production and marketing timeline encompassing planning, production, marketing, distribution, and reporting. The scope of work requires regular collaboration and communication with the agency via videoconferencing, emails, and telephone calls to provide status updates and incorporate feedback. Bidders must demonstrate project viability with a work-in-progress snapshot containing still images, design mock-ups, or sample video previews. The agency also requires an anticipated production schedule that identifies potential barriers and proposes solutions, along with weekly cost summary reports and campaign analytics comparing gross generated media value, ad spend, and net generated media value. At the conclusion of the project, the vendor must hand over all raw files, print-ready files, licensed assets, and supporting digital or print collateral. Eligibility is restricted to onshore organizations based in the United States, and all work will be performed offsite. The agency has established a budget of up to 54,850 USD for this initiative. Questions regarding this opportunity must be submitted no later than July 1, 2026, and the final proposal deadline is July 10, 2026.