Media Services Agency of Record

The Nova Scotia Liquor Corporation (NSLC) requires a media services agency of record to provide strategic media planning, performance, audience intelligence, and client service capabilities offsite. The vendor will execute plans across linear and non-linear television, radio, digital display, programmatic, out-of-home, paid social, and emerging platforms. Bidders must be Canadian organizations. Proponents must submit Schedule B (Conflict of Interest Declaration Form), Schedule C (Mandatory Requirements Form) as a single PDF labeled "[Proponent Name] – Schedule C – Mandatory Requirements", written responses to graded requirements as a single PDF labeled "[Proponent Name] – Graded Requirements", and Schedule D (Pricing Excel Workbook) in native Excel format labeled "[Proponent Name] – Schedule D - Pricing". Submissions close November 9, 2026, at 2:00 PM AST, and all questions must be submitted by October 22, 2026. Evaluation involves a mandatory review, an 80-point graded requirement evaluation where proponents must score at least 56 points to advance, and a 20-point relative pricing evaluation, with optional presentations. Budget details require pricing for typical small ($50K), medium ($200K), and large ($500K) campaigns, alongside an hourly rate card.