Traffic Safety Media Campaign Service

The Executive Office of Public Safety and Security, Office of Grants and Research needs a vendor to develop and execute a traffic safety media campaign service. The requested scope includes developing audience personas, executing campaign evaluations, creating accessible assets across multiple formats, and placing and managing media buys. Eligible applicants are onshore USA organizations under Statewide Contract PRF86 Master Price File pricing. Performance will occur offsite in the United States. Bidders must submit questions digitally by October 23, 2026, at 4:00 PM. Digital proposal responses, including an illustrative budget, are due by November 13, 2026, at 4:00 PM. Submissions must include the Contractor Authorized Signatory Listing Form, OGR Subrecipient Risk Assessment Form, and an SDP Plan Form. Evaluation covers 100 total points based on experience, campaign examples, key personnel, budget reasonableness, SDP commitments, and work samples. The contract performance period runs for one year from November 2026 through September 2027. Budgets must structure compensation as fixed fees or hourly labor at fixed rates, with media placements reimbursed at actual cost.