Integrated Marketing and Communications Services
- Client
- Fairfax County Economic Development Authority
- Solicitation No.
- 2027-03
- Posted
- 10/22/2026
- Category
- Marketing and Branding
- Budget
- Looking for Proposals
- NAICS
- —
- Set-aside
- —
- Contact
- —
Description
AI GeneratedThe buyer requires a consultant to provide integrated marketing and communications services that strengthen the agency's position as a leading center for business, technology, innovation, and talent. The selected vendor must develop creative concepts, manage media relations, refine website user experience and digital marketing strategies, and implement a performance evaluation framework to track campaign effectiveness. Only USA organizations operating onshore are eligible to submit proposals for this offsite work. Interested parties must submit all questions by October 28, 2026, and digital responses may be submitted via email or online.
Key solicitation details
AI-extracted from 3-RFP 2027-03 Integrated Marketing and Communications Services.pdf. Confirm against the original documents before bidding.
The Fairfax County Economic Development Authority is seeking a qualified marketing and communications firm to develop and execute creative, results-oriented strategies that strengthen Fairfax County's position as a leading center for business, technology, innovation, and talent. The solicitation is open to qualified offerors able to meet the scope and technical requirements, with performance conducted offsite.
- Issued by
- Fairfax County Economic Development Authority
- Questions due
- 2:00 pm EST on Wednesday, October 28, 2026
- Proposals due
- prior to 2:00 pm EST November 18, 2026
- Anticipated oral presentations
- weeks of January 25 and February 5, 2027
- Contract start
- April 1, 2027
- How to submit
- Electronic via Euna Procurement portal (Bonfire)
- Submission details
- Submitted in a single PDF document via https://fairfaxcountyeda.bonfirehub.com/opportunities/258536. Financial statements may be submitted in a separate PDF document.
- Contract term
- One year with the option for two one-year renewals thereafter
- Estimated value
- Up to $800,000 annually
- Place of performance
- Offsite / Fairfax County, Virginia
- Insurance and bonding
- Workers Compensation ($500k), CGL ($1M each occurrence / $2M aggregate / $2M products-completed / $1M personal injury), Auto Liability ($1M CSL), Professional Liability ($5M claim/aggregate, max $10k retention). FCEDA named as additional insured.
- Funding
- Virginia Public Procurement Act
How proposals are evaluated
| Proposed strategy, creativity, and expected results | 50 points |
| Firm qualifications, assigned personnel, and relevant experience | 50 points |
| Cost proposal and value | 80 points |
| Financial qualifications | 20 points |
| Interview Evaluation Criteria - Strategy and execution | 70 points |
| Interview Evaluation Criteria - Assigned team and relevant capabilities | 20 points |
| Interview Evaluation Criteria - Account management and collaboration | 10 points |
Scope of work
- Develop and execute integrated marketing strategy
- Communications and media relations strategy
- Digital marketing, website experience, and emerging technologies support
- Performance measurement and reporting
- Strategic Marketing and Local Partnership Initiatives
- Recommend improvements to digital platforms and talent portal
- Produce compelling content and storytelling
- Pursue earned media coverage and thought leadership
Minimum qualifications
- Registered in Euna Procurement portal
- Authorized to transact business in the Commonwealth of Virginia
- Onshore (USA Organization Only)
Documents to include with the bid
- Technical (Creative) Proposal
- Resumes of primary staff members
- Material from three current or recent accounts/campaigns
- Three client references
- Business (Cost) Proposal
- Itemized annual budget breakdown
- Most recent balance sheet and income statement
- Statement of total billings for last three calendar years
- Insurance compliance description or proof of current coverage
- Form 2022-TS-PI (Trade Secrets or Proprietary Information)
Verify important details
Document checkConfirm submission instructions and amendments with the issuing agency before responding.
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