Florence County Request for Proposals for Brand Identity Services and Digital Content Development
- Client
- Florence County
- Solicitation No.
- 15-26/27
- Posted
- 10/23/2026
- Category
- Marketing and Branding
- Budget
- Looking for Proposal
- NAICS
- —
- Set-aside
- —
- Contact
- —
Description
AI GeneratedFlorence County is accepting proposals from qualified vendors to develop a new brand positioning and identity, including digital content, for the county. The selected vendor must provide brand identity design encompassing time, materials, technology, and all related project costs. Eligible offerors are restricted to USA-based onshore organizations performing work offsite. Offerors must submit all formal written questions through Bidnet Direct by 5:00 p.m. EST on Monday, November 2, 2026. Proposals must be submitted digitally via email or online by the deadline of Monday, November 9, 2026, at 3:00 p.m. ET. The initial six-month contract term begins on December 1, 2026, with an option to renew, and vendors must submit a proposal outlining their budget and pricing.
Key solicitation details
AI-extracted from 15-26-27 RFP Florence County Brand Identity.pdf. Confirm against the original documents before bidding.
Florence County is accepting proposals from qualified vendors to develop a new brand positioning and identity, including digital content. The selected vendor will provide design services including time, materials, technology, and all related project costs. Only vendors licensed to do business in South Carolina with professional licensing in the required disciplines will be considered.
- Issued by
- Florence County
- Questions due
- Monday, November 2 at 5:00 p.m. (EST)
- Proposals due
- MONDAY, NOVEMBER 9, 2026 at 3:00 P.M. (ET)
- Contract start
- December 1, 2026
- How to submit
- Electronic via Bidnet Direct (preferred) or hardcopy
- Submission details
- Hardcopy submissions require five (5) copies sent to Florence County Procurement Office, Florence County Complex, 180 N. Irby Street – MSC-R, Rm. 1001, Florence, SC 29501-3431. Proposals limited to 15 single-sided pages excluding cover sheet and dividers.
- Contract term
- Initial term of six months beginning December 1, 2026, with an option to renew for an additional six (6) months upon mutual agreement.
- Place of performance
- Florence County, SC
- Insurance and bonding
- Comprehensive general liability insurance naming Florence County as additional insured in amounts of $1,000,000.00 per occurrence and $1,000,000.00 per person; Vehicle liability insurance with minimum combined single limits of $1,000,000.00 per occurrence; Workers' compensation and employer's liability insurance not less than minimum allowed by SC law.
- Funding
- Title VI of the Civil Rights Act of 1964; Title II of the Americans with Disabilities Act of 1990
How proposals are evaluated
| Overall quality of the proposal submission and strategy provided to Florence County | 0 - 10 |
| Relevant successful demonstrations of brand identity activities with emphasis on proven operational efficiency for similar contracts | 0 – 10 |
| Demonstration of the ability to apply the necessary resources to meet the requirements of the RFP, in the form of staffing/personnel and technology | 0 – 20 |
| Fees for services | 0 – 25 |
| Schedule for brand identity activities | 0 – 25 |
| Compatibility with Florence County staff and work practices | 0 – 10 |
Scope of work
- New Florence County brand positioning and identity
- Digital content development for Florence County
- Brand identity design services including time, materials, and technology
Minimum qualifications
- Must be licensed to do business in South Carolina
- Must demonstrate professional licensing in the disciplines to be supplied
- Must register with Bidnet Direct to receive addendums
- Must not be presently debarred, suspended, proposed for debarment, or declared ineligible
Documents to include with the bid
- Signed Proposal Cover Sheet
- Submitted Proposal Document with criteria divided by tabs
- At least three (3) references from engagements of similar size and scope
- List of most significant engagements performed in last 5 years similar to RFP
- List of most significant contract services performed in last 3 years similar to RFP
- Proposed rates for materials, technology, and time
- Proposed plan/schedule/timeline for project completion
- Separate document labeled Supplemental Information (if submitting supplemental info)
Verify important details
Document checkConfirm submission instructions and amendments with the issuing agency before responding.
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