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Community Based Social Marketing Services

CaliforniaCalifornia, USADue Friday, October 30, 2026
Client
California
RFP Number
MRB-57056
Posted
Category
Marketing and Branding
Budget
Looking for Proposals
NAICS
Set-aside
Contact

Description

AI Generated

The buyer requires a USA-based contractor to provide offsite community-based social marketing services for a one-year contract period. The selected vendor must design, develop, implement, and evaluate a comprehensive Community-Based Social Marketing campaign to improve stormwater quality using public education, participation, and engagement. Specific duties include evaluating campaign efficacy, implementing and evaluating the existing "Poo Points" program, providing as-needed support for specialized campaigns and market research, and delivering presentations to community groups. Additionally, the contractor must create audio/visual messages and content for the website and social media platforms, including Facebook, Instagram, YouTube, LinkedIn, and X. The contractor must develop a Master Messaging Document on an agency-approved shared platform and monitor social media comments per established protocols. Messages must use plain, nontechnical language to make behavior changes fun, easy, and popular. Bidders must submit all questions by September 21, 2026, and submit proposals digitally via email or online. The buyer is seeking proposals for the budget.

Source and verification

Original source

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