Marketing Feasibility Study Service

The government authority located in Allegheny, PA needs an independent, comprehensive marketing feasibility study to evaluate county-owned assets. The buyer requires the selected vendor to identify commercial opportunities that generate market-based revenues through sales, sponsorships, naming rights, advertising, partnerships, licensing, concessions, and other commercial arrangements. The study must determine the nature and magnitude of each asset's revenue potential and recommend strategies to pursue these opportunities while protecting the county's public mission and interests. The buyer limits eligibility to USA organizations only and specifies that the vendor will perform all work offsite. Bidders must submit any questions no later than October 1, 2026. The buyer accepts digital proposal submissions through email or online and asks vendors to provide proposals for the budget.