Strategic Enrollment Marketing Consultant Services

The buyer seeks a vendor to provide strategic enrollment marketing consultant services to increase visibility for selected academic programs and strengthen recruitment and enrollment efforts. The requested scope includes developing and implementing a strategic marketing plan for the college of education, creating a adaptable messaging framework, and producing high-quality video and digital creative assets. Additionally, the vendor must manage a paid digital advertising campaign across platforms such as Meta, Google, YouTube, LinkedIn, TikTok, and programmatic display. The vendor will also optimize digital conversion pathways, review landing pages, provide actionable performance reporting, and manage the overall project. Only onshore (USA) organizations may submit proposals, and the vendor will perform all work offsite. Interested parties can submit their responses digitally through email or online, and the buyer requests proposal pricing for the budget. Questions are due no later than August 26, 2026. The buyer will award a contract for a one-year period.