Market Research Services for Student Meal Plan and Food

The government authority located in Utah requires a USA-based vendor to provide offsite market research services regarding student meal plan and food operations. The buyer seeks a comprehensive market analysis that includes benchmarking public peer institutions of similar size on mandatory meal plan policies, pricing, participation, and vendor relationships. The scope also encompasses analyzing mandatory meal plan feasibility regarding risks, benefits, affordability, retention, residential experience, and administrative needs. Additionally, the vendor must evaluate financial, staffing, service quality, and sustainability impacts across self-operated, outsourced, and hybrid dining models, while outlining methodologies such as surveys and focus groups to gather student and stakeholder data. The buyer requests proposals to establish the project budget. Eligible bidders must be USA organizations. Vendors must submit all questions no later than September 23, 2026.