Marketing Strategy and Social Media Support Service

Stamford Downtown seeks a vendor to provide a one-year marketing strategy and social media support service. The buyer requires a consultant or agency to deliver strategic marketing guidance, hands-on digital and social media support, and professional development to its Director of Marketing. The selected vendor will review current marketing efforts, advise on budgeting to optimize return on investment, and support campaign planning, audience targeting, and marketing calendars. Additionally, the vendor must train and coach the Director of Marketing on social media management, paid campaigns, analytics, content creation, and performance optimization to promote Downtown as a destination. The buyer requires onshore US-based vendors only, and the selected vendor will perform the work through a combination of offsite and onsite performance. The buyer requests proposals to establish the budget.