What the buyer needs
AI summaryThe buyer requires an onshore USA agency to provide professional marketing campaign consulting, media buying, and creative support services offsite on a project basis. The selected vendor must handle campaign strategy development, timelines, build, trafficking, daily management, optimizations, ad concepts, and graphic design, alongside planning, buying, optimizing, and reporting across non-search digital and traditional media channels. An optional pre-bid meeting occurs on September 30, 2026, and bidders must submit all questions by October 7, 2026. Bidders can submit responses digitally via email or online before the November 6, 2026 deadline. The budget for these services is 24,000 USD per 3-month period. The provided text does not state the evaluation criteria or the total contract term.
Scope of work
- Strategy development, campaign framework, messaging pillars, and channel mix recommendations
- Establishment of campaign timelines, metrics, tracking, and reporting plans
- Campaign build and trafficking including platform access, setup, asset uploads, and pre-launch QA
- Daily campaign management and optimizations including budget pacing and creative rotation
- Monthly reporting and analysis regarding campaign delivery, insights, and recommendations
- Media planning, buying, optimizing, and reporting across digital and traditional channels
- Ad concept development and graphic design
- Copywriting and video production as needed
How proposals are evaluated
| Criterion | Weight / scoring |
|---|---|
| Agency overview | 15 |
| Team & qualifications | 15 |
| Case studies | 30 |
| Fee structure | 20 |
| References | 20 |
Minimum qualifications
- Onshore (USA Organization Only)
Documents to include with your response
- Agency overview and capabilities
- Description of a key differentiator
- Team bios / qualifications
- At least three case studies of relevant past work
- List of tools used and/or subscriptions leveraged
- Breakdown of fee structure
- Contact person details (Name, title, address, telephone number, and e-mail address)
- Cancellation or agreement termination policy
- At least two references from previous or current clients
How to submit
- Method
- Electronic via email
- Instructions
- Submitted as a .pdf file attached to an email with subject line '26-00005 Marketing Professional Services - Proposal' addressed to Marketing Manager at [email protected].