What the buyer needs
AI summaryThe buyer seeks a vendor to provide website design, implementation, maintenance, and content development services using a content management system. The selected content production agency will co-create, develop, and deliver accurate, engaging, age-appropriate, and platform-ready video and article content for the website. The scope includes planning and facilitating safe co-creation sessions with adolescents and young people from relevant counties and age groups, as well as refining creative briefs while preserving approved health information and policy requirements. The vendor will also produce approved three-to-five-minute videos in various formats, providing professional editing, colour correction, sound mixing, music, graphics, animation, and quality control. Eligibility is restricted to onshore, global worldwide organizations, and the work will be performed offsite. Interested organizations can submit proposals digitally via email or online, as the buyer is currently looking for proposals.
Scope of work
- Inception package with validated asset register and production schedule
- Co-creation plan, tools, consent process, and findings report
- Creative treatments, scripts, storyboards, and article outlines
- Production of 54 three-to-five-minute videos in approved formats
- Development of five illustrated web articles for mobile-first reading
- Technical review and audience testing with relevant age groups
- Final approved videos, illustrated articles, and editable source files
- Handover archive
How proposals are evaluated
| Criterion | Weight / scoring |
|---|---|
| Understanding of the assignment and strength of the creative approach | 20% |
| Relevant youth, health and social and behaviour change content portfolio and references | 20% |
| Methodology for co-creation, production, audience testing and quality assurance | 20% |
| Team capability, government engagement and delivery capacity | 20% |
| Financial proposal and value for money | 20% |
Minimum qualifications
- Content production agency or qualified consortium
- Demonstrated capacity developing creative content targeting young people in Kenya
- Experience developing social behavioural change content and engaging Kenya's Ministry of Health
- Strong understanding of local trends and culture in Kwale, Narok, and Migori counties
- Effective communicator and writer in English and Kiswahili
- Experience working with young adults and understanding of minor safeguarding policies
Documents to include with your response
- Technical proposal (maximum 10 pages)
- Financial proposal in Kenya shillings
- CVs of proposed team members
- Three comparable assignments and relevant work samples
- Three client references including contact details
- Company documents and supporting evidence
How to submit
- Method
- Instructions
- Email technical and financial proposals as separate attachments to [email protected] with subject line: RikaWeb Content Development -Kenya. Technical proposal must not exceed 10 pages.
