What the buyer needs
AI summaryVISIT FLORIDA requests proposals from qualified agencies to manage day-to-day travel trade and public relations operations, in-market events, familiarization trip facilitations, and sales and marketing services across the United Kingdom and Ireland. The selected agency will focus on protecting and growing visitor volume, increasing visit frequency and retention, expanding travel to emerging destinations, maintaining positive brand engagement, and driving partner investment. Eligible onshore United States organizations must submit written questions to [email protected] by 5:00 PM EST on November 20, 2026. Proposals are due December 18, 2026, and must be submitted digitally as a PDF file limited to 15 pages.
Scope of work
- Account management and maintenance of a physical office within the United Kingdom
- Media relations, proactive press releases, and individual press trips
- Group media familiarization tours (FAM) and Florida Huddle UK and Ireland support
- Content/TV presenter and content creator campaigns
- Travel trade, sales, and marketing support including sales calls and trainings
- E-learning program management and UK warehouse distribution oversight
- Florida Huddle UK and Ireland signature events and UK Sales Missions
- CMCs, advertising, digital marketing (SEO/SEM), and promotional giveaways
How proposals are evaluated
| Criterion | Weight / scoring |
|---|---|
| Pricing Information and Value | Not specified |
| Quality and Experience of Proposed Team | Not specified |
| Proposal Format | Not specified |
Minimum qualifications
- Must maintain a physical office located within the United Kingdom with meeting space and presentation capability
- Documented financial stability with audited or reviewed financial statements for the three most recent years of operations
- Possession of a Dun & Bradstreet number
Documents to include with your response
- Authorization Letter and Signature
- Table of Contents
- Executive Summary
- Firm Overview (including legal name, structure, contact, senior/project staff bios, and background)
- Contact information for at least two current and two former client references
- Audited or reviewed financial statements for the three most recent years of operations
- Dun & Bradstreet number
- Firm Capabilities and strategic recommendations response
- Two Case Studies
- Pricing Information (detailed pricing for account management and fees)
How to submit
- Method
- Electronic submission
- Instructions
- Submit electronically via email in PDF format (maximum 15 pages). Submit two copies: a clean copy and a copy with trade secret information redacted.