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RFP opportunitySolicitation 27-012

City of Tulare On-Call Marketing, Communications, and Creative Services

Submission deadlineNov 30, 2026See documents for time and submission instructions
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About this opportunity

AI summary

The City of Tulare seeks qualifications from USA-based marketing professionals to provide offsite, on-call marketing, communications, and creative services in support of economic development. Requested services encompass graphic design and branding, marketing materials, digital campaigns, website graphics, search engine optimization, photography, event materials, and printing across a three-year contract period. Eligible vendors must submit questions by November 16, 2026. Submissions may be delivered digitally through BidNet or by email and must include a cover letter, qualifications, key personnel, a service category selection form, project samples, references, and a fee schedule. The buyer evaluates statements of qualifications based on firm qualifications and relevant experience (25%), demonstrated ability to provide requested services (15%), experience with public agencies/organizations (15%), and fee structure (5%).

Buyer and opportunity details

Client
CITY OF TULARE
Solicitation No.
27-012

Scope of work

  • Graphic design, branding, visual identity, logos, brochures, flyers, infographics, and presentations
  • Marketing materials, site sheets, website graphics, content development, SEO, and digital analytics
  • Annual report and publication design, layout, data visualization, copywriting, and editing
  • Commercial property, business, downtown, development site, aerial, community, and event photography
  • Photo editing, retouching, and digital image organization
  • Printing and production of business cards, brochures, flyers, banners, reports, and large-format printing
  • Event and trade show materials including booth graphics, banners, tablecloths, and display materials
  • Digital advertising, social media graphics, email marketing, campaigns, and newsletters

How proposals are evaluated

CriterionWeight / scoring
Firm Qualifications and Relevant Experience25%
Quality and Relevance of Work Samples15%
Qualifications of Proposed Personnel15%
Demonstrated Ability to Provide Requested Services15%
Approach to On-Call Services and Responsiveness10%
Experience with Public Agencies/Organizations15%
Fee Structure5%

Minimum qualifications

  • Be legally authorized to conduct business in California
  • Demonstrated experience providing professional marketing, creative, communications, photography, printing, or related services
  • Have qualified personnel capable of performing the proposed services
  • Demonstrate the ability to meet project schedules and deadlines
  • Demonstrate the ability to work with public agencies or other comparable organizations, where applicable
  • Maintain any required business licenses, permits, or insurance
  • Demonstrate professional communication and project management capabilities
  • Be able to comply with applicable City contracting requirements

Documents to include with your response

  • Cover letter
  • Attachment A – Statement of Qualifications Cover Sheet
  • Attachment B – Qualifications, Experience, and Key Personnel
  • Attachment C – Service Categories and Capabilities (Service Category Selection Form)
  • Attachment D – Relevant Project Experience and Work Samples (at least three comparable projects completed within past five years)
  • Attachment E – Subconsultants and Specialized Services
  • Attachment F – References (at least three professional references)
  • Attachment G – Fee Schedule
  • Attachment H – Conflicts of Interest and Exceptions to Agreement

Key dates

Publication Date
November 2, 2026
Deadline to Submit
November 30, 2026 at 5 p.m.

How to submit

Method
electronically through BidNet or via email
Instructions
Submit electronically through BidNet or via email to the designated contact no later than 5:00 PM Pacific Time on November 30, 2026.

Contract details

Term
three (3) years, with the possibility for extension
Place of performance
City of Tulare
Insurance and bonding
Selected consultants shall maintain insurance coverage in accordance with the requirements established by the City and the executed professional services agreement, which may vary depending upon services and risk.
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