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OpenSolicitation RFP26-004

Comprehensive Marketing, Advertising, Media Strategy, Social Media, Creative Content, and Website Support Services

Buyer
PA Treasury
Place of performance
Offsite
Submission deadline
Dec 1, 2026

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What the buyer needs

AI summary

The buyer seeks a vendor to provide comprehensive marketing, advertising, media strategy, social media management, creative content, and website support services for its Savings Programs. The selected vendor will conduct ongoing campaigns to boost public awareness, increase brand recognition, and grow total accounts, contributions, and assets for mandated programs. The scope includes developing marketing plans, media campaigns, and full-service social media plans, as well as creating and producing all required advertisements from conception to final file delivery. The vendor will also provide website hosting, management, design, development, and ongoing social media management across official platforms. Only onshore USA organizations are eligible to bid, and all work will be performed offsite over a three-year contract period. Interested applicants must submit proposals digitally via email or online, and all questions were due on November 4, 2026.

Scope of work

  • Conduct ongoing marketing and advertising campaigns to boost public awareness and increase accounts, contributions, and assets
  • Comprehensive website hosting, management, design, development, and other digital services
  • Develop comprehensive marketing plans for each Savings Program
  • Develop comprehensive marketing and advertising media campaigns to support each Savings Program
  • Develop comprehensive social media plan, including full-service social media management and support
  • Create, design, and produce all advertisements required to support marketing plans
  • Provide ongoing, comprehensive social media management for all official platforms
  • Conceptualize, create, produce, edit, update, and modify all creative content

Minimum qualifications

  • Onshore (USA Organization Only)

How to submit

Method
Email or Online
Instructions
Response can be submitted digitally via Email or Online.